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Major: Journalism and Social Communication
The concept of studies
Studies in the field of Journalism and Social Communication prepare students to a successful in functioning in a new and dynamic reality. Thanks to the knowledge of the issues related to social sciences, communication methods and techniques, understanding of the basic processes of the political, social and cultural life as well as comprehension of the functions of contemporary society, a student can effectively build and organize information systems and ensure appropriate relations of various institutions within their field.
The programme of the studies in relation to Journalism and Social Communication combines traditional a university model of education with the elaboration of practical skills. Accreditation and a positive opinion awarded by the Polish Accreditation Commission is a confirmation of high quality education on offer.
The studies concentrate on the following subjects:
-communication science;
-journalistic theory and practice;
-stylistics and the culture of language;
-promotion and advertising techniques and strategies;
-image creation;
-political marketing.
Vocational perspectives
The programme of the studies ensures gaining of appropriate qualifications essential for practising a profession of a press, radio, TV or internet journalist. It also prepares for taking on jobs connected with widely understood fields of social communication: in social relations, advertising, promotion or institutions offering media education.
Studies in the field of Journalism and Social Communication prepare students to a successful in functioning in a new and dynamic reality. Thanks to the knowledge of the issues related to social sciences, communication methods and techniques, understanding of the basic processes of the political, social and cultural life as well as comprehension of the functions of contemporary society, a student can effectively build and organize information systems and ensure appropriate relations of various institutions within their field.
The programme of the studies in relation to Journalism and Social Communication combines traditional a university model of education with the elaboration of practical skills. Accreditation and a positive opinion awarded by the Polish Accreditation Commission is a confirmation of high quality education on offer.
The studies concentrate on the following subjects:
-communication science;
-journalistic theory and practice;
-stylistics and the culture of language;
-promotion and advertising techniques and strategies;
-image creation;
-political marketing.
Vocational perspectives
The programme of the studies ensures gaining of appropriate qualifications essential for practising a profession of a press, radio, TV or internet journalist. It also prepares for taking on jobs connected with widely understood fields of social communication: in social relations, advertising, promotion or institutions offering media education.
FIELD OF STUDY: JOURNALISM AND COMMUNICATION
-Specializations: Promotion and advertising, Political Marketing, Journalism, Public relations, Spokesman, Business Communication, Broker information, Digital media and electronic communications.
